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FOODSAVER PRE-CUT BAGS
Lead Designer for a product innovation highlighting the new Align to Seal, Tear to Open feature while maintaining brand guidelines. Developed concepts through production, designed custom icons, and created a detailed shot list pairing bag sizes with fresh food visuals for packaging and digital use. Art directed photography and a video slideshow, including storyboard development. Managed an indecisive cross-functional team on an accelerated timeline to deliver packaging and digital assets on schedule.
CLAIM CONCEPTS
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FRONT PANEL CONCEPTS
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ON-SHELF DISPLAY CONCEPTS
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DIGITAL
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SHOTLIST SAMPLING




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FINAL PHOTOGRAPHY
VIDEO STORYBOARD

VIDEO

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